ourletters
Within collections, the written aspect of customer dialogue can easily be overlooked in favour of more 'exciting' and expensive improvements in telephony, IT software and verbal communication.
Are you truly harnessing the full power of one of the cheapest collection tools available?
Think of your collections correspondence as marketing mailshots, selling the benefits of payment to your debtors, and educating them in what to expect if they don't pay.
redletters can improve your written communication with your debtors to provide a number of benefits.
Benefits our clients have seen include;
- improved collection rates, some up to 200%
- doubling of inbound telephone traffic, reducing outbound costs
- reductions in printing and postage costs of over 10%
- a higher incidence of full balance payments and settlements
- reduced inbound correspondence
- improved conversation control for telephone collectors
In a matter of 2 to 4 weeks, redletters can;
- assess your current debtor correspondence
- give feedback on opportunities for improvement
- provide revised strategies for implementation, or for 'champion-challenger' testing.
Work takes place with minimal disruption to 'business as usual', requiring 'once-only' access to current letter content, sequencing and timings, together with some discussion of collections approach and a review of findings and proposed solutions.
All letter and message suites are planned and written together as a sequence to ensure a series of coherent messages and instructions.
Narratives are clear and concise, avoiding 'buzzwords' and 'legalese'. Words or phrases which collections staff understand, but which customers or debtors may not, can give rise to real, or opportunistic confusion, and subsequent delay.
Correspondence other than traditional letters may be suggested.
Unproductive letters are removed, reducing postage costs and giving more scope for telephone contact. Emphasis is at all times on debtor responsibility, encouraging contact and providing as many ways to pay as possible.
If your collection correspondence needs an overhaul, redletters can help.
